Apr 18

Social Media Security

As well as individuals, companies large and small can be the victims of lax social media security. Accounts have been hacked, changed and used to spread political and scatological messages. Brands have been besmirched, and customers and prospects lost.

While large international corporations and other major players may be able to recover from these kinds of attacks easily enough, for the small business they can (and have) proved fatal.

So how can you counter these threats?

Getting out of social media is not a solution. More and more people are using this kind of media to follow companies and brands, to talk about them, and to decide whether to buy their products or services. The role of social media in marketing is expanding continuously and is set to stay. In fact it looks set to eventually overtake more traditional sales tools.

The reality of the threats is that most of the breaches of security that have happened so far were due to the business owner or an employee falling for simple scams… by opening suspicious emails or clicking through to rogue websites without a moment’s hesitation.

Here are a few simple things you can do to protect yourself and your business.

Education and training

You or your staff may lack the caution needed to use networks securely. The only solution in these circumstances is education and training.

Structured social media educational programmes that deliver training on the use of special tools and how you can do so securely are available. These come in a variety of formats, from brief how-to manuals to webinars.

You can find programmes that fit for your business and financial resources through Google.

Malicious links are a common way in which accounts are compromised. Caution is best, especially if links lead to pages that ask for usernames and passwords.

Thus a fundamental part of these educational programmes is training in how to recognise a suspicious messages, emails or links that could act as a gateway into your systems for a hacker.

In addition to improving basic security, these programmes can also help improve the overall performance of social media campaigns. Indeed, many of them deliver training in the more advanced aspects of social media such as attracting new clients. Read the rest of this entry »

Apr 17

E-Paper Pebble Watch Review

The E-Paper Pebble watch was designed with the end-user in mind. It looks and feels like a regular watch, but the only difference is that you can connect it with your mobile device. Pebble technology means that every time you receive a SMS, email, or phone call on your smartphone, it will immediately be sent to your watch.

If you like to exercise and don’t want to lug around your smartphone, this is an ideal option to take as it can provide you with important reminders without your phone actually being present. Pebble technology is something that you should definitely take advantage of in today’s mobile-dominated world.

In this E-Paper Pebble Watch review, we’ll talk more about its functionalities as well as what you should expect.

Comfortable Fit

As you already know, the E-Paper Pebble Smartwatch looks and feels like a regular watch. It will fit perfectly around your wrist. The watch’s lightweight design means that you’ll hardly be able to notice that it’s on, which is perfect for running, cycling, or going about your day.

Scratch-Resistant Screen

If you are like most people, you’ve probably dented, scratched, or broken your watch’s front face on more than one occasion. The benefit behind the Pebble E-Paper Smartwatch is that it promotes a scratch-resistant screen for optimal protection.


What a lot of people don’t know is that Pebble technology has allowed this smartwatch to thrive in rough conditions- even underwater! So, even if you accidentally drop your Pebble watch in the water, or accidentally get caught in a downpour, you can have some assurance knowing that it will remain safe and sound. Read the rest of this entry »

Apr 17

A Career in IT Consulting

There are great perks to be had as an IT consultant. IT consultants normally receive high wage packages, with perks that include paid time off work and health and insurance benefits. It can however be rather hard work, with a lot of responsibility. If you wish to know more, and a career in IT consulting is something that you are interested in learning about, then read on.

Starting point

In order to work within IT consulting, you will normally be expected to hold a degree in a relevant subject, such as computer sciences, mathematics, and engineering. You don’t necessarily have to have a degree in a relevant subject or even a degree for that matter, but with competition being so fierce for this kind of work, a relevant degree will help to increase your chances of being offered work. Next, you will need to have relevant experience, which can be in the form of an internship. You don’t necessarily need to have years of work experience behind you, but you will be expected to have certain skills. The skills you will be expected to have include excellent interpersonal skills, the ability to synthesize data in an effective presentation (often a large amount of data, within a short amount of time), good research and business skills, and a good knowledge of computers and IT systems. A company may also ask you to complete a testing process when applying for a job with them, in order to see how well you
answer and perform.

Your role as a consultant

Many consultants work within an office environment, however, expect that you may need to travel and in some cases an overnight stay may be necessary. Expect a fast paced, highly demanding work schedule, which may require you to work overtime. You will also be expected to take on courses to further develop your consultancy skills. An IT company will normally place its consultants on numerous training programs, such as project management training, and system analysis training.

Career progression options

There is some scope within consultancy, if you wish to progress within the career. In some cases IT consultants remain within the IT sector for the length of their career, whilst others choose to move into a more specialized section of IT consultancy, such as web development. Other career progression opportunities include moving into IT consultant training or becoming a system analyst. Many IT and computer consultants eventually move into management roles, after several years of working as consultants.

Keep in mind that for this job you will need to have a lot of drive and stamina. It is a fast-paced, highly demanding position, in which a lot will be expected of you. For those that enjoy a dynamic and hard-working lifestyle, this career is perfect, but for those that prefer an easier and less stressful working pace, look into a different career. Remember too that you may be required to travel at short notice, which may also involve overnight stays. Factor this in when considering a career in IT consultancy, particularly if you have a family and children.

Article Source: http://EzineArticles.com/?expert=Jenny_Lopes

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